GEO in Digital Marketing: What is it & How Does it Apply to Me? GEO (Generative Engine Optimisation) is the newest buzzword in the digital marketing world. Forbes branded it as “the future of search” in 2025, and to be honest, they’re not wrong. What GEO represents is a significant evolution in digital marketing that [...]
GET MORE NOTICED WITH OPTIMISED EMAIL CAMPAIGNS Email marketing remains one of the most powerful digital marketing tools, but with inboxes overflowing, getting your emails noticed - and acted upon - requires strategic optimisation. At Stellar Digital, we help businesses refine their email marketing strategies for better engagement, conversions, and long-term customer relationships. Here we’ll [...]
SIZING YOUR INSTAGRAM CONTENT IN 2025 Instagram has recently overhauled its iconic square grid layout, transitioning to a taller 3:4 aspect ratio for profile previews. With more videos and portrait photos being shared on the platform, they've made the shift to accommodate these most popular posts. WHAT'S THE DIFFERENCE? Previously, Instagram's profile grid showcased [...]
TOP TIPS FOR TURNING A BAD REVIEW A negative online review can be distressing and potentially damaging for a small business. Here’s what to do when it happens to you. There’s nothing worse than looking online and finding that a disgruntled customer has written a bad Google or social media review about your business. A [...]
